The Personal Brand Hub (Full Content Operating System)

Over the last 5 years, we've helped 150+ founders build their personal brands on LinkedIn.

In the very beginning, our operating system consisted of a simple notion page.

The more clients we took on, the more this notion page evolved and adapted to our 3 biggest needs:

• a place to create and store our content strategy
• an operating system to consistently churn out quality content
• a place to track our efforts and create analytics reports

The Personal Brand Hub is the most up to date version of that system.

It's a copy of the internal OS we use every day to manage our 30+ active clients.

Whether you're a B2B founder or executive trying to grow your personal brand, or a content strategist who's managing a client:

This is the only operating system you need.

What's included:

• Setup Resources
  • Brand Positioning: Learn how to get a 360° view of the personal brand, flesh out their positioning & define the ideal customer profile.
  • The Content Archetype: The same framework we use to create our clients' content strategy.
  • The Profile Revamp: A step-by-step guide to help turn your profile into a high-converting landing page. (includes proven ChatGPT prompts)

• The Content Engine OS
  • The centerpiece of all content operations. Produce, manage, and plan every content piece - from idea to final draft. (includes an explainer video of the entire workflow from start to finish)
• Analytics Hub
  • Track progress and see how content is performing using your analytics dashboard. (includes pre-made monthly report templates)
• Community Management
  • Target Engagement: A breakdown of how to strategically comment on LinkedIn to attract more eyeballs.
  • Network Expansion: The workflow we use to expand our network by up to 150 ideal customer profiles every week.

This operating system is everything we would have wished for when we started.

Skip 5 years of trial and error - buy once, yours forever.